Introduction to Marketing
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- University of Pennsylvania via Coursera
- 10 hours of effort required
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7 key Skills for Marketing Internships
Are you interested in doing a marketing internship and looking for different ways to outperform your colleagues? Well, here we are going to talk about different marketing skills that you must possess and that are valued by the employers while they are hiring interns. The marketing industry is all about people and no matter what your grades are, the thing that matters, in the end, is how focused you are towards your clients and colleagues. And that is why we wanted to highlight some important marketing internships skills that you must possess if you are applying for a marketing internship. You Might also be interested in IT Internships – All you need to know.
Good Communication Skills:
Marketing is a form of communication that involves both professional and verbal communication. When we talk about professional communication, it involves the form of writing which includes crafting ad copy, creating scripts, having telephonic conversations, etc. Similarly, it also involves creating a multimedia campaign, understanding design, and other things.
Next comes verbal communication which is also equally important. If you are confident enough to speak directly with potential buyers and make them choose your product, then this is the type of skill for marketing internships that can help you stand tall in the crowd.
Analytical Thinking:
Marketing requires tons of research-based work that can help you understand or determine what the audience wants. If you are able to analyze consumer survey data carefully and then change course based on that information, then this can help you outperform others. Similarly, being able to analyze consumer demographics and preference is also something you should know about.
Having a Creative mind won’t Harm Anyone:
When we talk about marketing, people often think about numbers and statistics and the sales that one has to make. But other factors are also involved in marketing which if you have, can put a great impact on others and especially for interns who are looking for marketing internships. Creativity is something that is very much appreciated by employees when they hire employers or even interns. So, you need to be able to think out of the box and have an eye for doing something unique and out of the box. Check out the best + free online marketing courses with certificates.
Be able to Work under Stressful Conditions:
Marketers are always on a clock. They are constantly given tasks and targets which they have to complete on a specific deadline no matter what. This can make a marketer or an internee a little nervous and can lead to poor performance. And that is why having this skill for Marketing Internships is very important. A marketing internee or even an employer must be strong enough to work under stressful conditions and meet the requirements even on a tight schedule. It is because having these types of qualities will help you advance your career.
Marketing Analytics
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- University of Virginia via Coursera
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Marketing Digital: Content & Community Manager
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- Universidad Galileo via edX
- 5 Week (3-4 hours per week) of effort required
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- Language: Spanish
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Technological Skills are also Necessary:
We live in a world where technology is everywhere. No matter what work you do or where you work, everyone is surrounded by technology. And the only way to prove yourself to others is to have a good understanding of technological skills. These technical skills are the following:
- Understanding of SEO.
- Having know-how of how to develop a social media strategy.
- Email marketing.
- Microsoft excel.
And more.
A Good Understanding of HTML and CSS is Required:
If you really want to impress your employee then you must have an understanding of how coding works on a basic level. Having these type of skills really matter when an employee or especially an intern is hired. The more understanding you have of different aspects related to the marketing business, the more efficient you will be depicted as an intern and can later also be selected as a permanent employee. You can also checkout the best Digital Marketing executive training.
Be good at Numbers and Graphs:
Being good at numbers and graphs means that you can analyze data easily and then deduce the best results out of it or can solve any problem with your data. So if you are good at numbers and graphs then you can easily analyze data and deduce the best results out of it.
Marketing in a Digital World
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- University of Illinois via Coursera
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Final Thoughts:
As you can see, if you are an intern or even an employee then having these types of marketing skills can help you to advance your career. So, read all about these 7 key skills for marketing internships and never stop learning. Take a look at Best Marketo Certification Courses that you might be interested in.