Learn how to use the platform to market your brand by checking out the LinkedIn Marketing Courses. The tactics for audience engagement and lead generation covered in these courses range from profile optimization to creating captivating content. By grasping LinkedIn’s potential through these in-depth online seminars, you can stay ahead in the competitive environment.
Below you can find the list of Best + Free LinkedIn Marketing Courses & Classes for further learning.
# | Course Name | University/Organization | Ratings | Duration |
1. | Small Business Marketing Using LinkedIn | Coursera | ★★★★☆ 4.3 | 01 Hour |
2. | LinkedIn Marketing, Lead Generation & B2B Sales for LinkedIn for Entrepreneurship, Startups Business | SkillShare | — | 05 Hours |
3. | Strategically Build and Engage Your Network on LinkedIn | Coursera | ★★★★★ 4.5 | 02 Hours |
4. | LinkedIn Marketing & Lead Generation Bootcamp for B2B Sales | Udemy | ★★★★★ 4.6 | 13 Hours |
5. | LinkedIn Marketing: LinkedIn Ads | LinkedIn Lead Generation | Udemy | ★★★★★ 4.5 | 15 Hours |
6. | The Complete LinkedIn Marketing for Your Business | SkillShare | — | 02 Hours |
7. | LinkedIn: 5 Viral Marketing Strategies for Organic Exposure | Udemy | ★★★★★ 4.6 | 03 Hours |
Online Course Effectiveness Score | |||
Content | Engagement | Practice | Career Benefit |
Excellent ★★★★★ | Good ★★★★☆ | Good ★★★★☆ | Excellent ★★★★★ |
Participants will learn to craft compelling LinkedIn profiles, effectively share content, engage with groups, and create their groups. They’ll gain practical skills in profile customization, audience connection, and content strategy.
Online Course Effectiveness Score | |||
Content | Engagement | Practice | Career Benefit |
Good ★★★★☆ | Fair ★★★☆☆ | Fair ★★★☆☆ | Good ★★★★☆ |
Participants will learn efficient lead generation and LinkedIn marketing strategies. They’ll discover how to build a LinkedIn Lead Generation Machine construction, profile optimization, impactful cold messaging, successful marketing tactics, group, and page creation, video and blog utilization, ad-driven lead generation, pain point resolution, and meeting conversion.
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Online Course Effectiveness Score | |||
Content | Engagement | Practice | Career Benefit |
Excellent ★★★★★ | Good ★★★★☆ | Good ★★★★☆ | Excellent ★★★★★ |
Participants will learn to build a strong personal brand, post strategically, and publish compelling articles. This course enhances networking potential on LinkedIn by teaching connection building, relationship maintenance, and engagement.
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Online Course Effectiveness Score | |||
Content | Engagement | Practice | Career Benefit |
Excellent ★★★★★ | Excellent ★★★★★ | Good ★★★★☆ | Excellent ★★★★★ |
Participants will learn impactful LinkedIn marketing, from ideal buyer personas to engaging profiles, LinkedIn groups, and building substantial customer lists using effective strategies.
Online Course Effectiveness Score | |||
Content | Engagement | Practice | Career Benefit |
Good ★★★★☆ | Excellent ★★★★★ | Good ★★★★☆ | Good ★★★★☆ |
Participants will learn how to achieve fast and effective results in LinkedIn marketing and advertising. The course covers booking sales meetings, generating demo requests, fixing lead generation mistakes, utilizing LinkedIn ads, mastering lead generation for sales, and more.
Participants will learn to leverage LinkedIn for business growth. They’ll master account optimization, create impactful LinkedIn Ads, and enhance brand presence. The course covers marketing, business, social media, and digital marketing skills.
Online Course Effectiveness Score | |||
Content | Engagement | Practice | Career Benefit |
Excellent ★★★★★ | Excellent ★★★★★ | Good ★★★★☆ | Excellent ★★★★★ |
Participants will learn visibility optimization with tactics for 50,000 views in 28 days. Moreover, this course covers techniques to beat the LinkedIn algorithm, connect with high-level executives, create engaging posts, use effective hashtags, and understand the platform’s layout.
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